The best new hotels are stimulating all of their guests' senses, say AHEAD Europe jury members in this movie Dezeen produced for the awards programme.
The AHEAD Europe awards, which took place in London on Monday, celebrate the best in hotel and resort design across the continent.
Hans Meyer, AHEAD jury member and founder of hotel brand Zoku, claims that successful hospitality buildings provide more than just aesthetic design.
"Hotel experiences are becoming more sensory experiences," he explains in the movie, which was shot on the judging day. "It's not only what you see but also what you smell, hear and taste."
Hotel Sanders Copenhagen won the AHEAD award for Hotel of the YearThe title of Hotel of the Year was awarded to Hotel Sanders Copenhagen, a 54-room five star hotel designed by UK interiors studio Lind + Almond. Meyer claims the hotel exemplifies the trend for providing an immersive guest experience.
"It's a very intimate space, and feels more like a friend's home than a normal hotel," he says. "There was a lot of attention put into the different materials they used. There's a lot of real wood, a lot of tactility."
Stamba Hotel in Tbilisi, Georgia, was awarded New Concept of the YearJudges for the AHEAD awards visited all of the shortlisted properties in person before meeting in London to select the winners.
"The judging process for the AHEAD Awards is very rigorous", explains Matt Turner, organiser o...