"It's like Nike deciding to drop the swoosh"
Readers are divided over Lufthansa's decision to switch its 100-year-old logo from yellow to blue, in this week's comments update.
All aboard: the German airline's updated livery has been branded "bland and pointless" by aviation writer Enrique Perrella, and plenty of readers agreed.
"Re-design for the sake of re-design, in this case throwing away a highly successful and very distinguished identity that stood head and shoulders above the others," lamented Will.
But Wo was positive about the change: "If anything, this shows there is hope for quality graphic design still. This is a great update that has been thoroughly thought through, which is shown in the execution."
"It joins a growing number of airline liveries that probably have pages of design rationale behind them, but could ultimately be knocked up in minutes by a complete amateur. It's like the emperor's new clothes," responded Paul Osborne. "It's brilliant! The 'Lufthansa yellow' was more like my grandma's couch yellow and sorely needed an update," wrote an excited Jose Fricther.
But Danilo Schöneberg wasn't convinced: "If it was about identity, the last thing they would have changed would have been the yellow logo. It's like Nike deciding to drop the swoosh."
This reader felt like a big deal had been made out of nothing:
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Should Lufthansa have overhauled its logo"Â Have your say in our comments section ?
Waste of space:Â readers had p...
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