"The hotel industry is in denial about Airbnb" says Ian Schrager as Public hotel opens in New York
Legendary New York hotelier Ian Schrager has unveiled Public, a hotel concept designed by Herzog & de Meuron to counter the threat of Airbnb.
The hotel, located at 215 Chrystie Street in New York's Bowery district, offers luxury without frills as well as an emphasis on social activity ? an aspect that the home-sharing rival cannot offer, Schrager believes.
"For some reason the hotel industry in general is in denial about Airbnb," he told Dezeen. "I think the only way is to come back with a stronger idea than Airbnb." Related story Freedom Tower is a "missed opportunity" says Ian Schrager
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