Aesop's inaugural book offers a snapshot of its three-decade-long history. Creative director, Marsha Meredith, talks through some of her favourite moments from the skincare brand's past.
Spanning more than 336 pages, Aesop's self-titled publication offers an "intimate and reflective" glimpse into the Australian skincare brand's history.
This is the first book that the brand has released since its launch in 1987, but founder Dennis Paphitis thinks it's arrived at just the right time.
"We wanted to tell something of our story in our thirty-third year ? it matters to pause and reflect," explained Paphitis, who co-authored the book with Aesop's in-house writer Jennifer Down.
"The book is not intended as a detailed overview, but a selection of some of the stories and people who have contributed to Aesop."
Across 11 thematic chapters, the title explores everything from the concoction of the brand's products, to the development of its signature brown-bottle packaging and the interiors of its most memorable retail spaces ? including its humble first store in Melbourne.
Some pages also offer an insight into Aesop's long-standing relationship with architects like Frida Escobedo, who to-date has designed six branches for the brand.
"It's been a true pleasure to work with this dedicated editorial team to blow the dust off our archives and to present the founding gestures that have guided the company to its current position," said Marsha Meredith...