Akin Atelier designs Camilla and Marc store in Melbourne as "homage to the sense of touch"
Plaster, travertine and pearly onyx are some of the materials that design studio Akin Atelier has used to form the tactile interiors of this womenswear store in Melbourne, Australia.
Camilla and Marc takes over the ground floor of a 19th-century terrace in Armadale, an affluent suburb of Melbourne that's home to a number of luxurious fashion boutiques.
Akin Atelier has already designed seven other stores for the womenswear brand, but wanted this particular branch to act as "an homage to the sense of touch".
Walls throughout the store are covered with marmorino plaster
The studio also hoped that utilising a tactile selection of materials would give the store's awkwardly long floor plan a warm, homely quality.
"By championing hand-craft and specialist trades, the store creates an opportunity to experience the interiors as a series of surfaces and textures," the studio explained. "It is not until the visitor is immersed in the store, that the diversity of material application, and the relationship between space and texture becomes apparent."
The plaster is tinted a pale, peachy hue
Inside, the store has been organised into a sequence of four rooms, each separated by a short flight of steps and a travertine architrave.
Walls throughout the first room are rendered with marmorino, a type of plaster made out of lime putty and crushed marble.
The upper portion of the walls is a pale peachy hue, while a darker terracotta shade is found lower down.
A chu...
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