Sportswear brand Adidas has collaborated with London's public transport network Transport for London to launch a football kit for English club Arsenal that uses a pattern found on Underground train seats.
The kit uses the same pattern of circles and stripes, which incorporates stylised versions of several London landmarks, that can be seen on the seats of the Piccadilly line.
The kit is based on the pattern used on chairs on trains used on the Piccadilly line (right)
Adidas designed the "disruptive" print in collaboration with Transport for London (TfL) to mark the fact that Piccadilly line trains stop at Arsenal tube station, which is located near the club's Populous-designed stadium. The pre-match kit will be worn by players before matches until the end of the season.
The kit will be worn for pre-match warm-ups
"We wanted to focus on Arsenal?s identity as a London club," Matthew McGroarty, designer at Adidas Licensed Football Apparel told Dezeen.
"Part of the fan culture is the journey taken to the stadium and the link between Arsenal and TfL."
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