Czech studio B2 Architecture designed office interiors for DDB Prague with coloured walls that project the company's logo as an optical illusion.
The office in Prague is occupied by a creative advertising agency that has a logo of a stylised B formed of two stacked D shapes.
The segments of colour appear random when viewed from other angles
Using anamorphosis, a perspective technique, B2 Architecture painted sections of colour on the walls and floors appear random and distorted unless viewed from a particular point ? the front door.
"The viewers entering the DDB Prague offices enter at the unique vantage point from which the DDB logo is visible in its perfect form," explained B2 Architecture.
"As their journey continues, the viewers can see that the illusion was formed by colour applied throughout the whole space of the agency." The anamorphic illusion resolves itself from the doorway
A striking black covers most of the walls and floors, providing a contrasting backdrop for another version of the agency's logo picked out in neon behind the front desk.
The opening from the lobby to the rest of the office is surrounded by abstract geometric shapes of white and blue the form the logo when looked at from the doorway.
D-shaped benches can be tidied away by slotting into the wall
White floors and walls continue through the open-plan office, with a slice of black in the corner adding to the graphic and dynamic vibe.
The white wall next to this entryway is cover...