Broadgate Pavilion, London, Architect, English Architecture, Images
Broadgate Pavilion, London
Transformation Development in England: Architecture ? design by Orms
4 Sep 2017
Broadgate Pavilion
Design: Orms
Location: 3 Broadgate, London, EC2M 3WA, UK
Orms receives green light to bring Broadgate Pavilion up to date

Originally constructed in 1987 to provide a marketing suite for the Broadgate estate, the structure is located at the heart of the Broadgate Campus which provides a popular pedestrian link between Shoreditch to the East and the City, with 150,000 people on average passing through the estate each weekday.

The existing building greatly contributes to the creation of comparatively narrow entry points between neighbouring buildings 1 & 2 Broadgate and 5 Broadgate. Orms? plans seek to animate this open space, updating the building?s use as a marketing suite and activating its ground floor with a public facing coffee shop. The design proposal seeks to retain the cylindrical form of the 3 storey building but to insert a larger arched opening in front of a fully glazed fa̤ade that aims to create better visual links and increase human permeability through the space. The current pink granite cladding will be replaced with a veil made up of decorative tiles. The veil references the site?s past use as tenter grounds Рtiles will appear to be hung, referencing the medieval cloth making process.
John Storry, Associate Director at Orms said: ?3 Broadgate media...