Milan 2016: design for children is emerging as one of the hot trends at this year's Milan design week, as designers and brands cotton on to the vast potential of the kids' furniture market.
Child-focussed furniture and toys have dominated the previews ahead of Milan's annual festival of design, which officially kicks off tomorrow.
Among those to spot a gap in the market is Italian brand Kartell, which is launching an entire new range of products for younger users at the Salone del Mobile furniture fair. "It is a huge market with very high potential, and many offers in terms of furnishings and toys," Kartell president and CEO Claudio Luti told Dezeen ahead of the event.
...