Danish furniture brand Fritz Hansen has purchased fellow Danish furniture company Skagerak and will now add outdoor furniture to its range of products.
Skagerak, which was founded in Denmark in 1976, was purchased by Fritz Hansen as part of its "ambitious" growth strategy that aims to "strengthen distribution channels and showrooms across Asia, central Europe and North America".
No financial details of the acquisition of the company that designs and manufactures furniture for indoors and outdoors were revealed.
"Skagerak and Fritz Hansen are a natural fit"
The purchase of Skagerak means Fritz Hansen will now sell outdoor furniture in addition to its existing furniture, lighting and accessories. Among Skagerak's products are pieces such as the indoor-outdoor furniture collection Lily, which was designed in collaboration with Danish architecture firm BIG.

Read: BIG creates indoor-outdoor furniture collection that mimics the shape of lily pads

"Skagerak and Fritz Hansen are a natural fit," Fritz Hansen CEO Josef Kaiser said.
"Both are rooted in Nordic design traditions and responsible manufacturing and synonymous with furniture and interior design of the highest quality. With the acquisition of Skagerak we can now offer our customers, private and professional, a larger product offering whilst strengthening our business in our home market as well as internationally."
Fritz Ha...