Luxury lifestyle brand Equinox has partnered with workspace provider Industrious to create a flexible co-working space in New York's Hudson Yards.

Industrious at Equinox is a 4,088-square-metre co-branded outpost in 31 Hudson Yards, a 72-storey tower shared by the first-ever Equinox Hotel and the largest Equinox fitness club.
Industrious' in-house design studio, led by Matt Bosserman, executed the design of the 71 private offices and common areas that span two floors.

"Both Industrious and Equinox aim to provide a premium member experience, which made it quite easy to collaborate," Bosserman told Dezeen.
Bosserman and team chose a palette of materials and design details to represent the emerging district of Hudson Yards as a starting point.
"Industrious's design ethos is focused on crafting environments rooted in honest and timeless materials that reflect the building and neighbourhood," said Bosserman.
"Our understated, modern aesthetic allows members to inject their own personality into the space," he added. "Equinox, on the other hand, is known for their dramatic, rich palettes."

Industrious at Equinox's "great room" is anchored by a large communal table with blue-velvet chairs, and peppered with banquette seating areas, modular couches and banana leaf prints. Finishes like fluted millwork and textured charcoal wallpaper recall Hudson Yards' contemporary "steely" aesthetic.
"Conference rooms and office...