Ferrari Factory Store of Serravalle Scrivia, entirely designed by Iosa Ghini Associates, is located outside McArthur Glen Outlet in Serravalle Scrivia. For the first time in the history of Ferrari Stores, an entire building has been designed to accommodate the store. The building enjoys a privileged position as one of the first structures of the Outlet visible from the main parking area and access roads, for this reason, it was designed with an exterior that immediately identifies it at ‘Ferrari space”

The building of approximately 370 sqm is characterized by a large glass gallery that recalls the image and feel of Formula One box, immediately projecting visitors in the Ferrari world.
Photography: Gianluca Grassano
From a technical point of view, the glass gallery is highly innovative with a curved face without mounting posts and bars that permit total visibility inward and outward. The curved glass panels are assembled using a frameless anchor system, i.e. without mounting supports but with ultra light and clips that guarantees the perception of material continuity between the plate glasses and provides lightness to the whole system. Photography: Gianluca Grassano
Climate control of the glass gallery is effected by a system of air circulation that takes advantage of the motion of air convection, allowing for passive cooling by natural induction. This natural system is supported by a forced air system that may be activated when climate conditions require it. In...