Global design agency Ogilvy has developed a compact water filtration device that can attach to any plastic bottle, offering an accessible and affordable way to provide communities with clean drinking water.
The Filter Caps project was initiated by Ogilvy Colombia to address an issue that affects almost four million people in the country living in desert areas without essential hydration resources.
The company partnered with water treatment specialists Filsa to design a product that uses layers of metals, minerals and natural substrates to trap bacteria and impurities, finishing with a layer that mineralises the water.
The filtration process provides alkaline, mineralised and hydrogen-rich water that is safe for consumption. It also reduces cloudiness by 70 per cent and removes 90 per cent of heavy metals. Ogilvy has designed a compact water filtration device that can attach to any plastic bottle
Ogilvy Colombia's chief creative officer Gastón Potasz, who led the project, told Dezeen that accessibility was a key objective for the design, as it needed to be easy to use by children who are often responsible for collecting water.
"Our goal is to generate impactful ideas with a clear purpose," said Potasz. "In this case, ensuring universal usability was crucial for scalability and increasing social impact."
"We concentrated on developing a device with unique characteristics, using specific components, ensuring that the device is 100 per cent biodegradab...