Mexican architect Frida Escobedo has created interiors for two new Aesop stores in Florida ? one that references the tropical environment of its setting in Miami's Coconut Grove, and a second inside a neoclassical building in Tampa.
Escobedo previously designed the skincare brand's first space in Miami, as well as a pop-up in New York. She developed two new designs for the Florida branches, both intended to reference the heritage of their locations.
Frida Escobedo designed the first new store for Coconut Grove in Miami
For the store in Miami's Coconut Grove neighbourhood, the architect used materials with rough finishes to create a relaxed feel.
"The design references the region's relaxed, tropical environment, offering a space of calm respite and visual intrigue," said Aesop. "Given Miami's balmy climate, the design lifts from symbols of comfort and repose". The interior includes a concrete sink and cash desk with a ribbed finish, as well as driftwood-like tables
Threads are droopily suspended across the back wall and front window of the store, mimicking the form of a hammock.
Mexican studio Taller Tornel handcrafted the sink and cash desk from concrete, leaving a ribbed finish. Meanwhile, products are displayed on driftwood-like tables, as well as wall-mounted shelves.
Suspended threads mimic the shape of a hammock
"The interior offers a dynamic aesthetic, meticulously precise in detail at the same time as evoking an alluring calmness; it ...