When we visited Gaggenau for the first time, we found a big and lighted space, that had become small and dark because of the big quantity of objects and materials gathered together; giving a distorted impression of what actually had to be.

© Adrià Goula

Architects: Alventosa Morell Arquitectes

Location: Carrer de Rocafort, Barcelona, Barcelona, Spain

Architect In Charge: Alventosa Morell Arquitectes

Design Team: Alventosa Morell Arquitectes (Josep Maria Alventosa, Marc Alventosa i Xavier Morell)

Project Year: 2015

Photographs: Adrià Goula

Collaborators: Gira, Constantino, Viabizzuno i Dronbracht.

Construction Company: Global Projects
© Adrià Goula

From the architect. When we visited Gaggenau for the first time, we found a big and lighted space, that had become small and dark because of the big quantity of objects and materials gathered together; giving a distorted impression of what actually had to be.

© Adrià Goula

On the other hand, the double height hall allows a good relationship with the street, although its spatial feeling was mitigated by being treated the same way as the rest of the showroom. Gaggenau wanted to transform the showroom into an experiences space where to know, experiment and enjoy its product (?Gaggenau Experience?). To a...