Designed by PROMONTORIO, GS1 Portugal is the Portuguese counterpart of the non-profit global body in charge of implementing the technology licensing origin identification systems of companies and products, promoting, among others, the renown barcodes, now designated QR codes.
Photography: Fernando Guerra | FG+SG
Its new headquarters are the outcome of the 1st-prize in a competition held in 2014, in collaboration with artist Alexandre Farto aka Vhils. The building is located in the IAPMEI (Agency for Competitiveness and Innovation) Lisbon campus, in the Lumiar district. This campus, which is one of the first in Portugal specifically created for business innovation, is located on the surroundings of an 18th-century farmhouse on the boundaries of the city and was planned in the early 1970s based on an orthogonal grid largely inspired in the Anglo-Saxon university model. Photography: Fernando Guerra | FG+SG
The new building makes use of the concrete structure of an existing 1980s office building which, in the meantime, became physically and technologically obsolete. The formerly called K3 building was a two-story rectangular volume with a simple column grid holding a waffle slab system. In terms of the programme, the building has three distinct areas, also corresponding to the different floors. The ground floor concentrates the public sphere of the center?s activities, namely a showroom equipped with value-chain simulators and applied and interactive isles of multimedia infor...