Gustaf Westman hosts Brooklyn pop-up modeled on "museum experience" - architecture and design

Gustaf Westman hosts Brooklyn pop-up modeled on "museum experience"



Swedish designer Gustaf Westman displayed existing and new objects including a colourful "puzzle" shelf during a three-day pop-up event in New York City.
Named Gustaf Westman in New York, the show was located in an industrial storefront in Williamsburg and displayed the designer's colourful objects and furniture on a meandering pink and orange pathway.
Swedish designer Gustaf Westman held a New York City pop-up that gave nod to a museum experience
Small descriptions were placed on the ground in front of the objects, as "a nod to a museum experience", while printed pamphlets similar to museum guides were available to visitors.
"The decision was very organic," Westman told Dezeen. "When we came here, it was like a gallery space. It's also a bit ironic, because I've only been doing this for four years and I'm not really ready to do a museum." A brightly coloured pathway weaved through the space, which was divided by Westman's screens and a larger display wall towards the front.

Read: Gustaf Westman and Swedish Stockings transform nylon tights into "terrazzo-like" tables

Among the new objects displayed was Puzzle Shelf, a shelving unit made of interlocking, stackable rectangular forms that conclude in puzzle-shaped feet. Westman noted that the shelf is 3D-printed and processed to resemble the material qualities of his other ceramic and metal objects.
"I have an obsession wit...
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