London-based design studio Haberdashery has come up with a concept for bringing light into built-up cities where the natural light is blocked from view by tall buildings.
Comparing modern cities to light-starved rainforest floors, the London-based brand wants to use the huge Helio Ray reflectors to redirect sunlight from above the skyline and bring it back down the side of buildings.
Designed to be mounted on the top of a tall building, the sculptural lighting concept uses two large mirrored discs that collect and reflect the suns rays.

The first is a heliostat – a mechanised mirrored surface that automatically tracks the sun and gathers it into a concentrated beam.
The heliostat abstracts this beam of light when reflecting off a second custom-designed reflector that sends the resulting shafts of light down the side of a building, creating what Haberdashery describe as "god ray" effects.
The second reflector is comprised of a faceted surface that warps and distorts in a controlled manner under the heat of the sunlight itself.
This slow variation in the surface of the reflector creates a slowly evolving pattern of calming reflected light, while controlling the extremities of the overall light effect so as to only fall on specified building surfaces.

Conceived as an extension of the actual sun's reach, the rays of light reflected from the Helios Ray will come and go as the sky clouds over and clears.

The studio said that although conceptual, the desi...