Danish interior design brand Hay has completed the renovation and expansion of its shop in central Copenhagen, Hay House 2.0, which has been given a colourful update by the company's in-house team and now also holds a showroom and an events space.
Located in an art nouveau-style building on Amagertorv in central Copenhagen, Hay House 2.0 now spans four floors in the building, which has been home to the Danish interior and homewares brand for years.
A new showroom was created on the fourth floor
After an upstairs neighbour moved out, the company took over the two upper floors and used them to create a showroom and an events space that can also be used as a restaurant.
"We have been in the building for more than 10 years," Hay co-founder Rolf Hay told Dezeen. "We started out on one floor and two years ago we added another. And now we've added two more floors, so basically we have the whole building." Vibrant colours and tiles by Nathalie du Pasquier decorate the store space
Co-founders Mette and Rolf Hay designed the interiors of the new rooms themselves, together with Hay's in-house design team. The brand unveiled the spaces during 3 Days of Design, the annual Copenhagen design festival.
While the Hay store on the lower levels features plenty of the brand's signature vibrant colours, the new showroom, while still colourful, has a slightly more muted colour palette with a multitude of soft greys, greens and blues.
"This is a bit more of a professional...