Hem opens first West Coast pop-up in LA
Swedish furniture brand Hem is presenting its latest products at a retail space in Los Angeles, to coincide with the city's design festival.
The month-long pop-up is located at stationary brand Poketo's space at Row DTLA, which is acting as a hub for LA Design Festival from 7 to 10 June 2018.
"We've had our sights set on opening a physical retail space in Los Angeles for some time, as we knew from our online sales that LA was a key market for us, so it was just a matter of finding the right venue," said Hem founder Petrus Palmer.
The company is showcasing a range of items in the space, some of which debuted during Milan design week in April.
They include the Kumo sofa by Norwegian designers Andessen & Voll ? a modular design available in multiple configurations, and upholstered in wool or leather. Italian studio LucidiPevere's Kendo Soft Chair is also on show, with a fabric-covered seat and arms, and detachable legs for easy shipping.
The Hide Pedestal by German designer Karoline Fesser, made from powder-coated steel, now comes with an extra shelf and incorporates a hole for tidying cables.
Also among the new designs is Milan-based fashion designer Arthur Arbesser's Stripe Tufted Rugs, which have a short pile and are fabricated from New Zealand wool.
A variety of Hem's staple pieces feature in the store, all designed to flat-pack and ship easily and economically.
LA Design Festival encompasses events across the city, and included a talk as part of the Dezeen x...
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