?Key to style? is the women?s fashion floor within the main building of the Seibu Shibuya department store. It is connected by a walk-way with the ?COMPOLUX? floor on the third floor of the annex building that we designed in 2013, and has a more casual feel by targeting the young customer.

© Takumi Ota

Architects: nendo · Office Profile

Location: Shibuya, Tokyo, Japan

Area: 1047.0 sqm

Project Year: 2015

Photographs: Takumi Ota · Photographer Profile, Akihiro Yoshida · Photographer Profile

© Takumi Ota

?Key to style? is the women?s fashion floor within the main building of the Seibu Shibuya department store. It is connected by a walk-way with the ?COMPOLUX? floor on the third floor of the annex building that we designed in 2013, and has a more casual feel by targeting the young customer.
© Takumi Ota

© Akihiro Yoshida

We wanted to create a dynamic setting while maintaining the connection with the ?COMPOLUX? area that was inspired by a cozy European park.

© Takumi Ota

Drawing

Hence, we decided on the ?mobile amusement park? that is held at parks as the design theme. The colours are based on a monotone colour scheme, while to add some accent the ceiling was coloured blue and wood was used in some parts, .which helps to enhance the colour and the sen...