Kinnarps launches Creating Harmony campaign to highlight the benefits of holistic ergonomics
Dezeen promotion: furniture brand Kinnarps has launched a campaign called Creating Harmony to highlight the benefits of taking a holistic approach to ergonomics in interior design.
The Creating Harmony campaign includes a short film featuring a range of Kinnarps products alongside musical instruments, which aims to liken good ergonomics to music.
"Think of our products like instruments in an orchestra," said Kinnarps.
"It's impossible to do better business, reduce sick leave or injuries and foster a sound working environment if things are unbalanced and untuned," the brand continued.
"In short, this part of ergonomics focuses on all the things that you can feel and experience with your senses."
Kinnarps believes that a space's furniture, light and colours can have an effect on office culture According to the brand, holistic ergonomics is a scientific discipline that connects organisational and social factors with the physical environment.
Kinnarps believes that a space's furniture, air, temperature, light, sound and colours can have a big impact on factors such as human behaviour, individuality, inclusion and culture.
"When these two worlds are brought together and given due consideration, something tangible and measurable happens," said Kinnarps.
Creating Harmony intends to illustrate that a holistic approach is straightforward and can help create a healthy environment where people can meet their goals.
As well as the video, the bran...
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