Knoll opens LA store based on Moroccan castle by Johnston Marklee
US furniture brand Knoll has opened a store in Los Angeles designed by local architecture firm Johnston Marklee, with white archways modelled on its former president's home in Morocco.
Located in West Hollywood, the Home Design Shop is situated in a corner building clad in grey terrazzo with white marble.
The furniture store measures 4,000 square feet (372 square metres) and is fronted by large floor-to-ceiling windows that are framed in brass.
The store is arranged as a home rather than tailored to office furniture, like other Knoll showrooms.
The interiors were a collaboration between Johnston Marklee, Knoll design director Benjamin Pardo, and interior designer Barbara Reimelt at The Ninety Nine Group.
The theme of the store is based on York Castle in Tangier, Morocco, which former Knoll president Yves Vidal bought and restored in the 1960s.
Built in the 16th century, the white-walled Moorish residence features a set of prominent outdoors archways, leading to interiors decorated with modernist furnishings alongside decorative Arabic patterns.
Inside the new LA store, a series of white free-standing archways are positioned behind the glazed frontage to mimic those at the castle. Small groupings of furniture decorate the space, representative of intimate gatherings at home.
Room dividers from Knoll's Rockwell Unscripted collection are used to break up the large space, and to create separate rooms similar to those in a house.
Golden-toned mirrors, dark marbles and brass...
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