Benjamin Hubert's studio Layer has developed a concept for an edibles subscription service that would deliver sweets and teas laced with tiny doses of hallucinogenic drugs, in anticipation of a future where the substances are legalised.
The Keia service would see users sign up to receive small, regular doses of a psychedelic, with the aim of improving their mental and emotional wellbeing.
Keia is a conceptual subscription service for microdosing psychedelics
These would come in the form of three different consumable products: a rice wafer topped with lysergic acid diethylamide (LSD), a loose-leaf ayahuasca tea and a pastille containing psilocybin ? the active ingredient in hallucinogenic mushrooms.
Layer envisions the products being packaged in biomaterials drawn from the natural world that are meant to inspire feelings of awe and appreciation. Hubert says his team initiated the project to "start a conversation on a topic we find interesting" and to shake some of the stigma that surrounds psychedelics, which have been the focus of increased medical research in recent years.
There are three different products in the imagined subscription service
"The project hopes to look at ways we can dispel previously held notions of psychedelics and remove them from the context of more extreme hallucinogenic stereotyping," he told Dezeen.
"By reframing psychedelics into a less niche space and less alienating formats, perhaps we can change how accepted they can be...