Lilli Hollein, the former director and co-founder of Vienna Design Week, has been named the head of the MAK ? Museum of Applied Arts in Vienna.
Hollein will assume her role as general director and artistic director of the MAK ? Museum of Applied Arts from September 2021.
As director, she aims to broaden the audience of the museum, which showcases art, design and architecture, and strengthen the institution's "feministic point of view".
"To get to head the MAK, one of the most beautiful and oldest museums of applied arts in the world with its unparalleled collection and to position it as an institution that communicates actively in manifold ways and cooperates internationally, is one of the most wonderful tasks I can imagine," said Lilli Hollein. "I am grateful for the trust placed in me and am looking forward to working together with the MAK's staff," she explained.

Hollein replaces Christoph Thun-Hohenstein who led the MAK ? Museum of Applied Arts from 2011 and repositioned the museum to focus on the digital age and, social and ecological issues.
Hollein, who is the daughter of the iconic architect and designer Hans Hollein, grew up in Vienna where she studied both psychology and industrial design.
She went on to develop and curate a number of exhibitions on architecture and design that have been shown at a list of venues including the Kunsthalle Krems, Looshaus Vienna and Berlin's Aedes Gallery.
Following her success as a curator, Hollein ...