“When the IP Era is ushered in, brands pay more attention to their personalized performances than before, while enterprises show more care for employees’ office space and their identities of, enthusiasm for and emotion cultivation related to corporate cultures. We have created a unique space for Mafengwo, which will be enjoyed by its employees as if they’re working in the best office ever in the world. ” —— Zou Yingxi, Principle Architect of SYN Architects

As one of the most popular websites providing tourism services in China, Mafengwo advocates freedom and exploration of the unknown. On the occasion of its upcoming 10th anniversary, a decision has been made to terminate the team’s long-term scattered form of office works, thus improving its cohesion leapingly and eliminating the strangeness among internal teams engaged in different business sectors. The design task of its brand new global headquarters has been assigned to SYN Architects. Photography: BenMo studio / YanMing
Project Location

Phase I of the project is located within the Universal Industrial Park, Jiuxianqiao, Chaoyang District, Beijing. Adjacent to Beijing Airport Highway and 798 Arts District, the cultural creativity landmark in Beijing, the project occupies about 2,000m2, with its construction area of over 5,000m2. The Universal Industrial Park was transformed from a factory manufacturing kinescopes in the 1980s, and the office space (design area: 1,800m2) of Maf...