Netflix pays tribute to 1980s sci-fi movies with Stranger Things poster designs - architecture and design

Netflix pays tribute to 1980s sci-fi movies with Stranger Things poster designs



Ahead of the second season of cult series Stranger Things, streaming service Netflix has revealed a range of poster designs that directly reference supernatural movies from the 1980s.
The six posters take explicit visual cues from one of the numerous sci-fi films that influenced the show's retro aesthetic, including Alien, The Evil Dead, The Running Man, A Nightmare on Elm Street, Firestarter and Stand By Me.

Like the original posters, the Stranger Things artworks are highly stylised, with each poster having its own unique logotype.
They also have a low-resolution visual style that is reminiscent of the retro, low-budget film adverts of the era.

Alongside the obvious visual references, the posters contain deliberate plays on cult slogans. For instance, "in space, no one can hear you scream" from Alien is replaced with "in The Upside Down, no one can hear you scream", referencing the alternate dimension at the centre of the story.
In the rework of Wes Craven's A Nightmare of Elm Street's, its female protagonist Nancy is swapped out for Stranger Things' character of the same name. Both girls are positioned at the centre of the posters, with a clawed figure looming directly above them.

Meanwhile, the poster that pays tribute to the film remake of Stephen King's Firestarter puts character Eleven in a pose made famous by Drew Barrymore.
The marketing campaign has been shared widely across social media platforms using the hashtag #StrangerThursdays. To...
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