Roy David Studio was commissioned to design a new office space for the hi-tech company Personetics. The new office is situated inside a newly renovated building proposed by the studio as a high-tech business hub.

© Yoav Gurin

Architects: Roy David Studio

Location: Soncino St 3, Tel Aviv-Yafo, Israel

Design Team: Roy David Studio

Client: Personetics

Area: 750.0 sqm

Project Year: 2015

Photographs: Yoav Gurin

© Yoav Gurin

From the architect. Roy David Studio was commissioned to design a new office space for the hi-tech company Personetics. The new office is situated inside a newly renovated building proposed by the studio as a high-tech business hub.
© Yoav Gurin

The two stories open office center is enhanced with the use of an impressive light fixture, one that simply can?t be ignored. The unique light installation was custom made by Roy David Studio for this specific office. It is composed from 70 LED?s installed in equal distances and variable heights. The variable heights of each light fixture create a movement like illusion, a perpetual wave that changes its direction in perfect sync with the observant eye. 

Plan 2

The main waiting area is surrounded by wooden columns installed at varying angles.These wooden columns are used as a visually blocking mat...