Reebok unveils Eames trainer collection
British sportswear brand Reebok has partnered with Eames Office to design a range of trainers informed by Charles and Ray Eames work and paintings.
Named the Reebok x Eames Club C collection, the trainers celebrate the legacy of the 20th-century designers and reinterpret two artworks produced by Ray Eames.
Top: the Reebok x Eames Club C collection has been unveiled. Above: the shoes come in four designs
"Known for their ground-breaking furniture creations for Herman Miller and Vitra, the husband-and-wife team redefined post-war American design and shaped the 20th century with their playful yet purposeful sensibility," said Reebok.
"Eames design represents a belief that the objects in our everyday life should enrich our existence and transcend utilitarian function to connect with people on a personal level." Eames' Case Study House No. 8 informed the shoebox design
To create the collection, which initially contains four designs, the designers drew on the Club C silhouette, a tennis shoe first released in 1985.
The Ray Eames Signature Pack consists of two shoes emblazoned with patterns designed by Ray Eames.
One pair is decorated with the Dot Pattern, designed by Ray Eames in 1947, while the other is covered in a reproduction of her Composition painting from 1939.
All of the shoes in the Reebok x Eames Club C Collection will be packaged in a shoebox informed by the iconic Eames house ? also known as Case Study House No. 8 in Los Angeles.
An example of ...
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