Rem Koolhaas and AMO create faux-fur covered geometric rooms for Prada menswear show
Architect Rem Koolhaas and his research studio AMO have designed an abstract set made of geometric rooms covered in tactile materials for fashion house, Prada's Fall/Winter 2021 menswear presentation.
To mark Miuccia Prada and Raf Simons' debut menswear collection as co-designers at the storied Italian house, Koolhaas and AMO devised four rooms in different shapes connected by square doorways clad in a variety of colourful, unexpected materials.
Top image: models pictured walking through connecting spaces. Above: doorways give glimpses into textural rooms
The space, which featured circular, rectangular and hexagonal rooms, was organised "to create the illusion of a never-ending route," architect Giulio Margheri, who led AMO's collaboration with Prada, told Dezeen. "The creative process around the show is an open conversation between AMO and Prada. Ideas emerge during our kick-off meetings, almost spontaneously, out of a relentless pursuit to challenge the format of the show," Margheri expanded.
The set's "non-spaces" were characterised by walls and floors clad in resin, faux fur, marble and plaster.
"The textures add complexity to the space, while remaining an abstract background for the protagonist," Margheri said.
Footprints leave patterns in faux fur floor
The spaces were not meant to reference any one environment in particular, but to be juxtaposed to channel dualities such as hard versus soft, warm versus cold, and interior ve...
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