Richard Danne designs Space Watch as first NASA-branded NFT
Anicorn Watches has released a NASA-branded NFT artwork that can be used to redeem a physical "secret timepiece" designed by NASA logo creator Richard Danne.
The NFT-backed digital artwork was recently sold on auction site Rarible, a market place for digital collectables, for around £30,000.
It depicts a NASA-branded, vacuum-packed disc rotating within a dark space. The NFT (non-fungible token) functions as a redeemable voucher that allows its purchaser to receive a limited edition Space Watch designed by Danne.
"Exclusively only two units available worldwide, each token is bundled with distinctive digital contents and can be used to redeem an actual, never disclosed secret timepiece ? the Space Watch ? designed by Richard Danne, the 'Father of the NASA design program'," explained Anicorn Watches. Anicorn Watches has released an NFT artwork with NASA branding
Richard Danne is an award-winning graphic designer and founder of Danne and Blackburn, the design studio that led NASA's 1970s rebrand and designed its curving red "worm" wordmark, which was recently brought out of retirement.
The owner of the NFT will receive a collection of digital content including video and sound clips that detail the previously undisclosed design of the watch.
"The token owner can access the file with high-resolution video, timepiece production blueprint and a sound clip of Richard Danne's design statement," Anicorn co-founder Joe Kwan told Dezeen.
NASA a...
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