A mint-green lounge pit and custard-yellow home office are among several colourful set pieces installed by designer Sabine Marcelis on the top floor of Vitra's Herzog & de Meuron-designed flagship store in Weil am Rhein, Germany.
Marcelis, who is known for her work exploring colour, translucency and reflection, was invited to create a series of domestic scenes within the VitraHaus loft that feature some of the furniture company's most iconic products.
The scenography immerses visitors in a world of colour, with the various spaces providing a vision of domestic life that aims to be both practical and imaginative.
Sabine Marcelis has transformed the VitraHaus loft showroom in Germany
"The philosophy behind the design closely mirrors how we created our family home," said Marcelis, who organised Vitra Design Museum's archive into a colour-coordinated exhibition called Colour Rush in 2022. "It features a large open space divided into functional zones, delineated by colour. We then blended my creations with those of other designers, artists and, of course, Vitra furniture to create a cohesive whole."
A series of domestic scenes showcases colour-blocked furniture
Marcelis worked closely with Vitra to transform the loft of the flagship store on the Vitra Campus, also home to Zaha Hadid's dynamic Fire Station and Frank Gehry's swirling museum building.
The loft, with its gabled openings framing views of the surrounding countryside, has a domestic scale that ...