Members' club Soho House has opened its first location in South America, taking over a historic building in São Paulo and creating interiors influenced by Brazilian modernism.
Soho House São Paulo sits within the Cidade Matarazzo, a cluster of early 20th-century Italianate maternity ward buildings in the Bela Vista neighborhood that have been restored over the past two decades.
Shapes and patterns from the mid-century Brazilian modernism movement can be seen throughout Soho House São Paulo, starting in the reception area A block away from the Avenida Paulista ? a major urban artery ? and the Museum of Art of São Paulo Assis Chateaubriand, the hotel includes 32 guest rooms and restaurant, bar and club spaces for members.
"The House's interiors are inspired by the city's rich Portuguese heritage and Brazilian modernism," said Soho House team.
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