Stella Artois – Mercat, Buenos Aires Bar, Capital Federal Argentina, Argentina Pop-Up Architecture Images
Stella Artois – Mercat in Buenos Aires
10 Apr 2021
Stella Artois – Mercat Bar
Architecture: Hitzig Militello Architects
Location: Buenos Aires, Argentina

The Stella Artois – Mercat project is the result of a research Hitzig Militello Architects have done during the development of the identity for the Artois coffee project, in which we elaborated a language that represents the brand Stella Artois for its venues, the company that commissioned us.

There are elements in the proposal that refer to the old typical European cafés of the early twentieth century, closely related to the Parisian ones.

The arches have been a resource that the architects re-elaborated respecting its elegant features, but implemented as a envelope composing a volume that can be easily interpreted from the distance.
The envelope has a sequence of repeated and overlapped circumferences generating a dense but permeable boundary, in the same time opting for voids where free communication with the service is required.

The stand has two distinct facades given its asymmetrical enclave. The opposite side is incorporated into the old building of the market shed, in contrast to the stand façade, which is detached from the walls and ceiling. Both sides are connected from the bar services.

The project has a monochromatic imprint but with a heterogeneous composition in its materi...