Stella McCartney to use ocean plastic for upcoming fashion line
Having already designed trainers made from ocean plastic, fashion designer Stella McCartney has revealed that she will collaborate with Parley for the Oceans on a long-term project named Ocean Legends.
The British designer, who is known for her ethical approach to fashion, made the announcement ahead of today's World Oceans Day.
The partnership will see McCartney's label use ocean plastic instead of woven or recycled polyester in its products.
"Fashion is an industry that makes a significant impact on the health of the planet, and on its life support system ? the oceans," she said.
"Our goal has always been to challenge ourselves and the industry to do better, to continually ask ourselves how we can improve. We want to be responsible and accountable for the items we make and the ways we make them. And we need to start somewhere in order to progress."
A post shared by Stella McCartney (@stellamccartney) on Jun 7, 2017 at 3:28am PDT
The Ocean Legends collection builds on McCartney's existing relationship with Parley for the Oceans through Adidas.
As well as being made from upcycled marine plastic, each piece in the collection will be dedicated to pioneers of the ocean movement, as a "symbol of recognition".
The first, which will commemorate Greenpeace co-founder Paul Watson, is an update on the existing Falabella Go backpack.
Made from recycled polyester fabric salvaged from the sea, it will feature the brand's signature braided Falabella ...
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