Tel Aviv's creative scene has "grown tremendously" say designers
The "fast-emerging design scene" in Israeli city Tel Aviv is evident in the breadth and volume of recent apartment renovations, boutique hotels and eateries, according to local talent.
Long known as the creative heart of the small Mediterranean country, Tel Aviv's design scene has exploded in recent years thanks to the efforts of architects, interior designers, and other industry professionals living there.
"Tel Aviv design wasn't always this alive, but for the past five years it's grown tremendously," said Nurit Koniak, who founded branding agency Studio Koniak ? one of many based in the city.
"Despite the fact that Israel is a small country, there is a strong awareness for global brands, as well as a fast-emerging design scene," she said. Design-focused projects are transforming Tel Aviv
Evidence for this surge in creativity can be seen in both privately commissioned projects ? like new hotels, homes and offices ? and public-facing venues and events.
"Pop-ups, gallery openings and art fairs are extremely common these days," said Koniak. "The culinary scene, bespoke craftsmanship and industrial design are especially interesting to discover."
"Everywhere you look, there's a creative collaboration going on," she said.
However, life for architects and designers in Israel is not without its challenges. Tel Aviv is largely considered a safe city for residents and visitors alike, but political and social instability in...
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