Products infused with CBD are dotted throughout sparse gallery-like rooms inside west London's The Drug Store, which has been designed by the brand's co-founders.
Situated in the affluent neighbourhood of Marylebone, The Drug Store occupies two floors of a townhouse which formerly served as an exhibition space for works by British artist Damien Hirst.

In a nod to the building's past, the ground floor of the store has been designed as a minimalist gallery-style space with simple white walls.
"Our mission has been to distance CBD from any stigma that might be attached to cannabis-derived products," explained Obel and Bo?ninger.
"The design evolved as we continued striving towards a clean and premium aesthetic rather than excessive use of cannabis leaf designs, in order to break down barriers and lift any hesitation that first time CBD customers may have when visiting our store." Splashes of colour are provided by a series of artworks by Danish photographer Steen Evald and an olive-green curtain that has been draped in front of a wall.

A slice of tree trunk balanced on thin timber legs forms a central display table, crafted by Danish cabinetmaker Laura Bergsøe. She also created a series of tall white plinths for the store that are topped with green stone tiles.
Smaller products like serum bottles are displayed directly underneath artworks on small wooden ledges.
"Our power lies in curating a useful selection and combination of products to help our c...