This week, Rolls-Royce had a rebrand and NASA's Mars mission got a logo
This week on Dezeen, design studio House of van Schneider unveiled the logo for NASA's robotic rover and Pentagram gave the Rolls-Royce visual identity a makeover.
House of van Schneider has designed the branding for NASA's 2020 mission to send a rover to Mars to look for signs of past life.
A red circle symbolises the red planet, overlaid with a pixellated outline of the robot and a star that represents Earth glimpsed from Mars. This logo is going on the main rocket as well as the rover, along with badges and keycards used by scientists on the project.
"We never had our work on a rocket, or sent to space, let alone on Mars. This was a first for the entire House of van Schneider team," said  founder Tobias van Schneider.
Rolls-Royce unveils "confident but quiet" rebrand by Pentagram Design studio Pentagram revealed the rebrand it designed for Rolls-Royce Motor Cars, based around the signature statuette that perches on the bonnet of its cars.
Called the Spirit of Ecstasy, the figure of a woman with diaphanous wings has been updated and flipped to be a simplified logo for Rolls-Royce.
"Things like the size of the waist were so important," said Pentagram partner Marina Willer, "because we didn't want to indicate that she was too skinny, as that wouldn't set a good example, and we didn't want to make her too feminine and sexual either."
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