The owners of Danish design company Vipp have renovated a Tribeca loft that acts as a showroom for their brand and a pied-à-terre when they stay in New York City.
Sofie and Frank Christensen Egelund designed the Vipp Studio as a space to showcase their product range in-situ and to live in with their two children and golden retriever.
The Vipp Studio is furnished with the Danish brand's products
The couple spent a year renovating the 3,800-square-foot (350-square-metre) loft, on the fifth floor of a former factory that dates back to 1883.
Located on Lispenard Street, it is close to showrooms of many high-end design brands including Orior, Egg Collective and Allied Maker.
A gallery provides space for Vipp owners Sofie and Frank Christensen Egelund to display their art collection Working with Lebanese firm Raëd Abillama Architects and stylist Colin King, the Vipp owners created an interior scheme that aligns with the brand's pared-back aesthetic.
"The Studio presents a rare opportunity to experience Vipp's trademark soothing minimalism alongside the quietly playful sensibilities of its creators," said a statement from the brand.
The couple and their family live in the New York City showroom
Laid out as a functional apartment, the live-in showroom is dispersed through the high-ceilinged loft and bathed in light from 10-foot-tall (three-metre) windows.
Ceiling beams, brickwork walls, wood columns and other historic features are painted in a neutral grey-beige tone c...