Voice launches the furniture equivalent of wardrobe essentials
Swedish brand Voice has a launched a collection of "fundamental" furniture for the modern home, based on the concept of basics in fashion.
Designed to be highly functional, accessible and long-lasting, Voice's range is intended to include everything that is needed for the modern home ? just like the essential garments that form the basis of a wardrobe.
The collection was overseen by designer Mattias Stenberg, who was brought on as a creative consultant at Voice in early 2017. It includes five of his own designs, as well as pieces by acclaimed Swedish designer Nina Jobs and London design studio Cate & Nelson.
"The designs from Voice are made to last, both functionally and aesthetically," said Stenberg.
"It's about restrained forms with detailing at a very high level," he continued. "To create design that's understated but not austere, means you have to take great care of proportions, colours and tactility. The visual expression of the Voice collection is low-key, but the user experience is warm and inviting."
The five products that Stenberg has created for the brand include an upholstered daybed that transforms into a sofa and a generously proportioned stool, both of which are very simple in form, with minimal detailing.
"The difference between austerity and what we do lies in the detailing and the craftmanship," explained Stengberg. "I wouldn't call it minimalism, but perhaps reduction. An editing of the ob...
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