Co-working company WeWork, which recently rebranded as The We Company, has opened a store and public workspace in New York City and is exploring more real-estate ventures.

The We Company's Made by We retail space, cafe and workplace in the Flatiron neighbourhood, which can be used by anyone without the need for a membership.
The new venture offers individual workstations that can be rented by the minute, including 100 "seats" and six meeting rooms for four to ten people.

"Made by We was launched with a vision to connect the We community with the rest of the world, and provide people with the best on-demand workspace, services and products, no membership required," said company partner Julie Rice.
"Everything we do at The We Company, from the spaces we curate to the service offerings we provide, is intended to create meaningful human connections."
Located on a corner site at 902 Broadway, the project was designed by The We Company team to feature bright white interiors, filled with various seating areas and colourful merchandise.
Across one wall are built-in shelves with hundreds of products made by current WeWork member companies, like candles, hats, speakers, headphones, and We-branded shirts and hoodies.

Other products include wallets and laptop cases by Dynomighty Design, chickpea snacks by Lebby, reusable water bottles by Memobottle, and cards and stationery by Miks Letterpress.
Made by We houses a Bluestone Lane cafe, with yellow li...