Why It Matters That Apple Park Was Not Designed For You - architecture and design

Why It Matters That Apple Park Was Not Designed For You



When Apple began moving its Cupertino, California-based headquarters in April of 2017 (the workplace of some 12,000 employees), it was supposed to be the beginning of a new era. But ever since the first renderings of the new HQ were made public back in 2011, critics have lambasted its design. When more renderings were released a couple of years later, one article even called it a ?vision of the future from 1939.? If this is true, then Apple Park was definitely not designed for you.

Now that it’s completed, the tech company?s new four-story, ringed-formed headquarters has received even more criticism (personally, I’m not much of a fan either). Apple knows better than most companies that any time you finish designing a product, you should always get feedback from others, as they’ll be able to look at it with fresh eyes and ask pertinent questions about its appearance. Functionality matters the most, but form can make all the difference when it comes to overall design. Nobody wants to design something that looks silly, no matter how functional it may be. That?s why we have to ask pertinent questions to avoid producing a folly. “Does it look stupid" Does it look like an animal" Does it look phallic" Does it look like some familiar object"” If it’s a building, some more pertinent questions might be “is it a duck or a decorated shed" Does it look like a copy of another building" Does it look like a spacesh...
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