Adidas unveils "first football super shoe"
Sportswear brand Adidas has released the F50+ football boot, which it believes is its fastest ever and could usher in an era of football super shoes.
Described by Adidas as "a big departure from where we've been in running shoes", the F50+ was designed to integrate running shoe technology into a football boot.
Adidas footwear development director Harry Miles likened the boot to a super shoe ? a name given to a generation of record-beating running trainers created over the past five years.
Adidas has made the first "football super shoe"
"From Adidas' point of view, this is our first football super shoe, we would be pretty certain to say that," he told Dezeen.
"What's cool is, it's proprietary," he continued. "We have something, which sits in the patent office. It's our project that we brought to life, which comes with a lot of risk because it's brand new." "It was also a risk when we released the Adidas Pro. That was a big escape, a big departure from where we've been in running shoes, and now you don't see a professional marathon where somebody isn't wearing a super shoe."
Read: The race to create the ultimate running super shoe
With the F50+, Adidas aimed to integrate some of the technology developed for running shoes over the past five years into a football boot.
Most significantly, Adidas focused on the sole, an area that has seen large amounts of innovation in ...
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