Balenciaga transforms former aviation fuel tanks into couture salon in Shanghai
Fashion brand Balenciaga has blanketed the interior of the Tank Shanghai museum in cream-coloured curtains for its first couture salon and showroom in China.
Balenciaga's 50th Couture ? China Special features 30 looks from Demna Gvasalia's first couture collection for Balenciaga, which was also the fashion brand's first since founder Cristobal Balenciaga departed the house in 1967.
Balenciaga has converted Tank Shanghai into a temporary couture salon
The couture collection and salon is located at Tank Shanghai, a museum formed of a group of five former aviation fuel containers at the site of the former Longhua airport, that was converted by Open Architecture.
Balenciaga's internal architecture team, which was responsible for the design, transformed the museum into a fabric-wrapped couture salon, showroom, grand hall and banquet room. The spaces are furnished with replicas of original pieces from Cristobal Balenciaga's 1930s salon and atelier
From the museum's paved courtyard, views to the interior are shrouded by floor-to-ceiling, cream-hued curtains that wrap around the exterior of its sunken level.
Upon entering the space, guests are met with an interior that echoes Balenciaga's recently restored 10 Avenue George V couture salon and atelier, which was designed as a complete replica of Cristobal's own but as though left to the ravages of time.
The aviation fuel tanks were draped in beige curtains
At Tank Shanghai, lightbox ceilings stretch across the interior between its c...
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