Fame "forces you to constantly reflect on your impact and motivation" says Bjarke Ingels

Danish architect Bjarke Ingels discusses what it's like to be one of the world's best-known architects and the current limitations of AI in this interview.
Ingels sat down with Dezeen at the UIA World Congress of Architects in Copenhagen after delivering a keynote address to delegates.
As the session ended, the Bjarke Ingels Group (BIG) founder and creative director was surrounded by fans hoping to get a photograph with him.
Celebrity "a double-edged sword"
Ingels told Dezeen he "absolutely" did not expect to become so well-known in the course of his architecture career and indicated that being in the public eye does not particularly appeal to him.
"I was speaking to the directors and writers of the Game of Thrones show and talking about why George RR Martin is not finishing the books, and they said it's the problem of celebrity," he said. "It's interesting for two weeks, and it lasts for the rest of your life, right" I think, happily, in architecture it's a very different story ? it's a very limited audience that even cares about buildings."
Above: Bjarke Ingels spoke to Dezeen during the UIA World Congress of Architects. Photo by Nat Barker. Top: he delivered a keynote speech at the conference
Ingels' approach to architecture has been influenced by his high personal profile, which forces him to reflect on his impact and motivation.
"I think on one hand, the fact that some of our projects have spoken to people in ways that...
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