MANRAGS transforms into UPPAREL - architecture and design

MANRAGS transforms into UPPAREL

MANRAGS has cemented its authority in the fashion textiles industry by preventing one million textiles from ending up in landfill. A leader in the global circular fashion concept, MANRAGS created a textile diversion program in the midst of a global pandemic. Breaking down the barriers of traditional fashion by tackling the environmental impacts of textile waste, MANRAGS is pushing the trend forward for a circular fashion economy into the mainstream industry.
The former side-hustle start-up has taken on a life of its own. In just four short years, MANRAGS has skyrocketed into becoming the world?s first circular subscription essentials brand and the authority in textile waste prevention. The two entrepreneurial co-founders, Michael and Tina Elias, have decided it?s time to step up to the challenge of expanding the impact the circular fashion concept has on our textile economy, but also reimagine the MANRAGS brand. The team has doubled in size, moved to three different warehouses to keep up with demand, had a hugely successful capital raise that saw over $750 000 raised and is now evolving its brand to best represent the company?s upward trajectory.
In 2016, MANRAGS started as a male essential subscription service, aiming to bring a bit of colour to your everyday life. As the brand progressed, Michael and Tina?s knowledge of the fashion industry expanded, and they were blown away by the amount of textile waste, at a mass production and mass disposal level. With this in mind, M...
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