QYF Boutique, Wuhan Fashion Shop Building, New Chinese Commercial Interior Architecture Photos
QYF Boutique in Wuhan, China
20 May 2022
Interior Design: Sun Concepts Office
Location: Wuhan City, Hubei province, People’s Republic of China

photo © Liu Zheng
Photos: Liu Zheng, Wang Minjie
QYF Boutique, China
As cities continue to evolve and renew day after day, the urban space needs to meet the expectations of consumers and provide satisfaction after consumption.
Sun Concepts Office did image design for QYF Boutique, a multi-brand boutique with a 20-year history. The store brings about new consumption patterns and lifestyle trends for local consumers. With the modernist aesthetics as the standard design approach, Sun Concepts Office turned the boutique into a high-end brand.
photo © Wang Minjie
By making ingenious use of geometry and colors, the hard metal, stone and glass materials convey the key information that this store collects female brands, and reflects the brand tone that advocates independence and freedom of modern women.

photo © Liu Zheng
The wide range of products in the store requires diverse display designs. Sun Concepts Office works out a simple display solution by leveraging the massive planes.

photo © Wang Minjie
By giving up on various shelves, the solution protects the integrity of the space. The reflective mirrors work to stretch the depth of the space in the visual sense.
QYF is one of the landmark boutiques in Wuhan. Sun Concepts Office ...