Atelier Biagetti plays God with Milan exhibition fixated on money and power - architecture and design

Atelier Biagetti plays God with Milan exhibition fixated on money and power



Visitors to Atelier Biagetti's Milan design week installation are encouraged to gamble on the stock exchange for blocks of gold in hopes of winning a prize.

The studio's God exhibition, which was developed alongside curator Maria Cristina Didero, aims to explore society's obsession with money and power.

"The theme for the show was almost inevitable ? who isn't preoccupied with money both in today's society and throughout history"" the studio, made up of Alberto Biagetti and Laura Baldassari, told Dezeen.

"Money itself, how to earn it, how to spend it, the daydream of what you can do with it ? including, for many, how to show that you've got it ? are some of the most time-consuming questions, and we wanted to address it in a very playful and irreverent way."
This resulted in a series of themed objects and prize-orientated experiences, each of which are designed to provoke an emotional reaction from the visitors.

Read more on Dezeen: https://www.dezeen.com/"p=1066810

WATCH NEXT: Paul Cocksedge mines the floor of his studio for latest furniture collection - https://www.youtube.com/watch"v=lHMe0R8fXK8

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