Beijing Road Yue Chao Lou Shopping Center | Atelier cnS – CICADA ART
Chao Building is located on Beijing Road, a thousand-year-old street in one of the oldest and most famous commercial districts in Guangzhou. The Chao Building once held the trendy memories of the “post-80s” generation, but due to sluggish business growth and other reasons, it gradually declined alongside its grid-shop commerce with the passage of time. Now, the all-new Yue·Chao Building NEW IN, has returned with a comprehensive renovation and renewal.
The building currently has 30 floors, with a 6-story podium that includes commercial spaces and a hotel. The renovation retained the architectural features and local cultural elements while reconstructing the internal space and flow, creating a vertical and multi-level outdoor space with a “stairway” design rich in Lingnan characteristics. This formed a “multi-ground level” commercial area that combined trendy retails, experiential scenes, art exhibitions of new lifestyles, and social activities into a new commercial model of “commerce+art+scenes”, continuing Guangzhou?s trendy cultural heritage and creating a hub for the youth to gather and explore new lifestyles. The Chao Building is surrounded by historical arcade buildings. On both sides of Beijing Road, traditional Lingnan-style commercial buildings feature elevated arcades at their base, so the design concept transformed the horizontal street into a vertical one, incorporating elevated arcades on each floor of the Chao Bui...
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arch2o
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http://www.arch2o.com/category/architecture/
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