AIM Architecture takes cues from 1970s offices for Hangzhou cosmetics store
Shanghai studio AIM Architecture has transformed the second floor of a business park in Hangzhou, China, into a store that resembles a 1970s office for cosmetics brand Harmay.
The studio reimagined the space as a retro-looking office complete with desk chairs, phoney bookshelves for makeup items and boardroom tables for other cosmetic products.
AIM Architecture wanted the Hangzhou cosmetics store to look like an office
AIM Architecture (AIM) chose a colour palette of muted yellows, oranges and browns that were popular during the 1970s for the 1,382 square-metre space.
This retro colour scheme is paired with a woollen carpet by German brand Findeisen, frosted-glass sliding "meeting room" doors and contrasting lime green shelving. 1970s browns, yellows and oranges make the store feel retro
Other office touches throughout the two-floor store include bookshelves, cushioned stools and industrial structural columns.
Rows of yellow desks similar to ones you might find in an office from the time period have been used to display the brand's cosmetics, including perfumes and make-up. Extra stock has been stored inside the desk drawers.
Porthole windows give customers a glimpse of the internal transit warehouse that is also housed in the building complex, while mirrored walls in the store's centre are designed to transport customers away from reality.
Read: AIM Architecture adds slide-like staircase to Shanghai store In the Park
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